But Nora, let's be clear about why that is. It's because she's a woman. And I say that not to sort of bail out to the easy answer, but Justin Timberlake is on the rise at this moment in time. Nobody gives him shit for being in a saccharine pop boy band with bleached, you know, frosted tips and then moving into, you know, the sound that he went into. Was he trying something? No, that was a vehicle to start and present his talent and help him as a 16, 17 year old kid find his way. Taylor is younger and this is the only genre that would remotely be open to, to a 13, 14, 15, 16 year old girl with an acoustic guitar. So that's why she gets pushed. All of the great artists are in part amazing brand managers. Jay Z, Shawn Carter is behind the scenes managing that brand. Bono, behind the scenes, he is managing Madonna. An incredible brand manager. You have to do that as an artist to endure. And so I am with you that we can pull the curtain back on the calculating, the eccentric. We say calculating. For me, I hope it has positive connectivity because this is an unbelievably driven human being. I mean, at the time that she started touring for this album, she was opening for the Brad Paisleys of the world. She opened for George Strait. She, you know, she ended up doing some opening for Tim McGraw, but she was playing a lot of amphitheaters where, you know, Journey, the reconstituted journey, goes and plays and Jimmy Buffett brings his Margaritaville tour. And she was opening for country artists at the time. And I was an executive at Live Nation and we ran a lot of those amphitheaters at the time. And there was this guy who kept calling me about his daughter who was opening in these amphitheaters and his name was Scott Swift. And I talked to him three or four times where he kept telling me about all the things that were wrong in the amphitheater with the fan experience. The lines for the bathroom were too long. There aren't enough food options. People who are on the lawn get crammed in together and they don't get enough space. You oversell the lawn. And this was a guy who, sure as Sunday knew that his daughter was going to be a star. And they were already thinking about, how do we create a better Experience in the long run. They were so observant as a team, but all this stuff was coming from her. And so even in this moment in time, she can see the long game. She knows where she's going. She's trying to plant the seeds to get there. I don't look at that as calculating. I look at that as driven. And every artist who's ever made it has had to fight like hell to get what they want, much less being a 13, 14, 15, 16 year old girl with an acoustic guitar. In a world in which Britney Spears is at the top of the charts.